Demystify the complexities of B2B stakeholder relationships within the complex travel ecosystem User Research, Service Design, Market Positioning, Customer Experience, Digital EthnographyShilpi KumarOctober 21, 2024
Inform the future of a tutoring service experience for schools through user insights User Research, Service DesignGuest UserAugust 15, 2022
Understand life at home post-pandemic to inform new offerings. User Research, Digital Ethnography, New Product Development, Market ResearchShilpi KumarJune 15, 2022
Strengthen human-centricity in a legacy brand and explore future product opportunities New Product Exploration, Market Research, Prototyping, StoryboardingShilpi KumarFebruary 5, 2021
Detangle the complexity of the B2B sales channel for a lab furniture maker. Sales Strategy, Market Research, User ResearchGuest UserNovember 16, 2020
Re-think and reframe "quality excellence" and develop a new professional service User Research, Sales Strategy, Market Research, Service DesignGuest UserFebruary 6, 2020
Redefine account strategy through co-innovation and future thinking Sales Strategy, Future Thinking, Service DesignGuest UserJanuary 12, 2020
Cross-cultural remote research and evaluation of user experience to support agile development. User Research, Product ResearchGuest UserDecember 15, 2019
Streamline customer experience using lean, agile, and design-led innovation processes Growth Strategy, Customer Experience, Process Design, User ResearchGuest UserSeptember 25, 2019
Understand collaboration in working spaces to inform future product launches. User Research, Sales Strategy, Market PositioningGuest UserJune 12, 2019